Build Your CareerBranding Campaign
Build Your CareerBranding Campagin
The Challenge
Create a multi-channel campaign consisting of digital media and print ads, outdoor and other out-of-home media, targeted collateral, media outreach, social media posts, videos, and targeted direct mail.The Solution
We used a robust fact-gathering approach, with interviews, focus groups with all audiences, and surveys, to ensure that we remained on track with our messages and media. We learned with certainty, the pain points, hot buttons, and motivators of our target audiences in order to create the kinds of authentic and truthful messages that resonate with each of them.
The Challenge
A multi-channel campaign consisting of digital media and print ads, outdoor and other out-of-home media, targeted collateral, media outreach, social media posts, videos, and targeted direct mail.The Solution
We used a robust fact-gathering approach, with interviews, focus groups with all audiences, and surveys, to ensure that we remained on track with our messages and media. We learned with certainty, the pain points, hot buttons, and motivators of our target audiences in order to create the kinds of authentic and truthful messages that resonate with each of them.
The Challenge
Create a multi-channel campaign consisting of digital media and print ads, outdoor and other out-of-home media, targeted collateral, media outreach, social media posts, videos, and targeted direct mail.The Solution
We used a robust fact-gathering approach, with interviews, focus groups with all audiences, and surveys, to ensure that we remained on track with our messages and media. We learned with certainty, the pain points, hot buttons, and motivators of our target audiences in order to create the kinds of authentic and truthful messages that resonate with each of them.
Logo Design
Typography
Logo Design
Typography
Developing a Website for Multiple Audiences
Creating Experiences
The Career Quiz
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Developing a Website for
Multiple Audiences
Creating Experiences
The Career Quiz
If the video does not automatically start, click to play.
Digital Ads – Targeting Women
Establishing Brand's
Visual Language
Digital Ads – Targeting Women
Establishing Brand's
Visual Language
Billboard Design
Billboard Design